For a while, Twitter appeared to be fading in the social media universe.
Well, if its latest quarterly report is any indication, that is not the case. But there is one area of concern, according to SocialMediaToday.com
According to the article (available here), "Twitter has shared its latest earnings results, posting an increase of 5 million daily active users to 192 million, and a record quarterly revenue result, driven by higher ad spend. But there are some notes of concern, particularly in regards to rising costs."
The article adds, "... growth rate is steady enough, but not exactly setting the world on fire, and that could be a concern when you also consider that Twitter may have just passed its peak interest point. Former U.S. President Donald Trump used Twitter as his primary social network of choice, which should have brought more people to the platform more often. If it did, it didn't contribute significant numbers in the U.S. market."
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