I've worked with several web design programs - GoDaddy, Wix, SquareSpace, Umbracco and WordPress. My least favorite is WordPress. I've only used it for a company interoffice website. But still not my preferred choice. The layout arrangements are nice, but functionality, in my opinion, can be frustrating.
But, it is an option and if it's yours, no harm.
Here is an article from Northwoods about how to improve your SEO or Search Engine Optimization if you're using WordPress.
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