Nicholas Dettmann portfolio: ARTICLE: 8 marketing trends to watch for in 2021 as aftereffects of a volatile year linger

Tuesday, January 5, 2021

ARTICLE: 8 marketing trends to watch for in 2021 as aftereffects of a volatile year linger

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From experience and through research, 2021 will present a lot of opportunities for marketers, especially digital ones. There will be challenges, too, as we adjust to a new social atmosphere, and possible new way of life.

Here is an article talking about trends to watch in 2021.

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Testimonials

"Nick is a very insightful and enthusiastic digital marketer with a wealth of knowledge that he happily shared with my students. It also gave me the opportunity to understand the life of a social media marketer better and appreciate the challenges of remaining relevant in this high-velocity, dynamic field!"

--- Ishita Chakraborty, Asst. Prof of Marketing at UW Madison

"As a member of the West Bend Area Chamber of Commerce, Nick provided two fantastic marketing virtual seminars to our Chambers members. The series, 'Digital Marketing in COVID-19 era,' was both timely and relevant as it covered both: 'How to Make Social Media Work for You' and 'Understanding Google Analytics.' Nick was professional, well prepared, and extremely knowledgeable in the topics. The seminars were the highest attended for our Chamber and the evaluations raved about his knowledge, ability to explain the topics, and follow up with the participants. The WBA Chamber is appreciative of Nick's willingness to share his expertise with our small business members as they struggle to navigate the changes COVID-19 has presented for their livelihood. If your organization is struggling to find a presence on social media, I highly recommend you contact Nick."

--- Lisa Disch-Johnson, West Bend Area Chamber of Commerce

"Nick was directly responsible for taking our social media to the next level at West Bend Theatre Company, Inc. He continues to serve us as a member of our board of directors, and as an influencer of our social media program. Nick has updated, or added new social media channels, established social media plans for us, and given us year over year growth in our online presence. Nick is well respected both inside and outside of our organization. I would readily endorse him for his skills in Google Analytics, Web Design, Facebook, Twitter, Instagram and related social media and marketing efforts."

--- Nancy Storrs, Nonprofit Marketing, Community Event Strategist

"Podcast has good content that is helpful for people who are new to social media or would like to know some of the other tools out there."

--- Peter

"I follow MCFI (on social media) and I can tell a lot of work goes into the strong social media presence. Great job!"

--- Jaime Leonardelli, RN, Hospital Liaison at Ascension

About Nicholas

An award-winning social/digital media marketing specialist with proven track record of designing and implementing successful social and digital media marketing strategies, while building brand awareness and increased revenue.

Hold several certifications through HubSpot Academy and Google: social media marketing, email marketing, content marketing and Google Analytics.

In 20 years in journalism, received more than 40 awards.

In 2012, released first book, "A Life Worth Dreaming About." Have published poetry as well. Expanded abilities to include social media, marketing and public relations. The book reached No. 2 on Author House’s best seller list.

Available to give presentations on social media marketing and Google Analytics/website design to your company and/or organization.

Contact: sprtsnck@gmail.com

Nicholas Dettmann's awards and recognition

Published poetry, The Silence Within and Poetry.com, 2001

Published novel, "A Life Worth Dreaming About," 2012. Reached No. 2 on Authorhouse.com best-seller list.

Editor's Choice Award, Poetry.com, 2001

2004 (1)

Society of Professional Journalists, Third place, Overall sports writing

2005 (1)

Society of Professional Journalists, Honorable mention, Sports news

2008 (1)

Hoosier State Press Association, First place, Sports news & feature coverage

2010 (3, plus 1 design)

Wisconsin Newspaper Association, First place, Sports feature

Wisconsin Newspaper Association, Second place, Sports pages

American Auto Racing Writers & Broadcasters Association, First place, Newspaper Feature Writing

American Auto Racing Writers & Broadcasters Association, First place, Newspaper News Writing

2011 (1)

American Auto Racing Writers & Broadcasters Association, Third Place, Newspaper News Writing

2012 (4, plus 1 design)

Wisconsin Newspaper Association, First place, Sports News

Wisconsin Newspaper Association, Third place, Sports Pages

Associated Press Sports Editors, Honorable Mention, Project Reporting

American Auto Racing Writers and Broadcasters Association, First Place, Newspaper Feature Writing

American Auto Racing Writers and Broadcasters Association, Second Place, Newspaper Column Writing

2013 (4)

American Auto Racing Writers and Broadcasters Association, First Place, Newspaper Feature Writing

American Auto Racing Writers and Broadcasters Association, First Place, Newspaper Column Writing

American Auto Racing Writers and Broadcasters Association, First Place, Online News Writing

American Auto Racing Writers and Broadcasters Association, First Place, Online Feature Writing

2014 (10)

American Auto Racing Writers and Broadcasters Association, First Place, Newspaper News Writing

American Auto Racing Writers and Broadcasters Association, Third Place, Newspaper Feature Writing

American Auto Racing Writers and Broadcasters Association, Second Place, Newspaper Column Writing

American Auto Racing Writers and Broadcasters Association, Second Place, Magazine Event Report

American Auto Racing Writers and Broadcasters Association, Second Place, Magazine Column Writing

American Auto Racing Writers and Broadcasters Association, Second Place, Online Feature Writing

American Auto Racing Writers and Broadcasters Association, Second Place, Online Column Writing

Associated Press Sports Editors, First Place, Under 30 Game Story

Wisconsin Newspaper Association, First Place, Column Writing

Wisconsin Newspaper Association, First Place, Project Reporting

2015 (9)

Wisconsin Newspaper Association, Honorable mention, Sports Feature

Wisconsin Newspaper Association, Honorable mention, Local sports column

American Auto Racing Writers and Broadcasters Association, first place, Online feature report

American Auto Racing Writers and Broadcasters Association, second place, newspaper news writing

American Auto Racing Writers and Broadcasters Association, second place, newspaper column writing

American Auto Racing Writers and Broadcasters Association, second place, online deadline news report

American Auto Racing Writers and Broadcasters Association, third place, newspaper feature writing

American Auto Racing Writers and Broadcasters Association, third place, magazine column writing

American Auto Racing Writers and Broadcasters Association, third place, online column

2016 (1)

Wisconsin Newspaper Association, third place, sports news story

2017 (2, plus 1 design)

Wisconsin Newspaper Association, second place, general news story

Wisconsin Newspaper Association, third place, page design/feature

American Auto Racing Writers and Broadcasters Association, second place, newspaper news story

2020 (3; plus 1 in marketing/communications)

Communicator Awards, Award of Distinction, Online Video

American Auto Racing Writers and Broadcasters Association, second place, magazine event report

American Auto Racing Writers and Broadcasters Association, first place, online deadline news report

American Auto Racing Writers and Broadcasters Association, second place, online feature

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Twice 1 of 3 national finalists for the Award for Excellence in the Coverage of Youth Sports by Penn State University's John Curley Center for Sports Journalism (2011 and 2012)

Nicholas Dettmann portfolio

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Tuesday, January 5, 2021

ARTICLE: 8 marketing trends to watch for in 2021 as aftereffects of a volatile year linger

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