The West Bend Area Chamber of Commerce hosted me for a webinar called “Understanding Google Analytics.”
In the webinar, I introduce you to Google’s tools that help website hosts, digital marketing specialists, etc. understand how users are finding websites and how they’re interacting with them.
In “Understanding Google Analytics,” you’ll learn several things:
- What is Google Analytics?
- How can it help you?
- What tools does it have?
- Why you should understand Google Analytics and its website tracking tools?
- Why do users go to a website?
- How do users scan a website?
- How do you create a positive experience on a website?
Did you know, according to sweor.com, 88% of online consumers are less likely to return to a website after a bad experience, such as slow loading or lack of information?
Here is the video presentation: https://youtu.be/tGK_19_Mzbk
Here is the slide-by-slide of the presentation.
Subscribe to my blog, where I post about social media and digital marketing resources, tips and news: https://nicholasdettmann.blogspot.com/
Be sure to watch my presentation on social media marketing: https://nicholasdettmann.blogspot.com/2020/11/webinar-how-to-make-social-media-work.html
Sources: Northwoods, entrepreneur.com, CXL Institute, webdesignerdepot.com, hotjar.com, sweor.com, Google.
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