More 2021 predictions for Facebook

With the way 2020 has gone, we're all looking forward to 2021.

The COVID-19 pandemic has taught us about new ways to look at things around us and how to best proceed moving forward. As I mentioned in my presentation How To Make Social Media Work For You, digital and social media marketing will be a more important tool to, if you haven't already, bring into your overall marketing strategy.

Oberlo has released its 2021 predictions, specifically for Facebook:

• Facebook Live back in favor
• The AR ecosystem on Facebook
• Facebook video marketing to grow
• Private, interest-driven communities
• Include online shopping experiences
• Facebook News Feed ads format remains king
• Chatbots potential
• More support for small businesses
• User-generated content
• Hashtags usage to improve reach

Here is the full article.